Korea Investment & Securities

Show Golf Partners With University, Golf Society to Train Industry Talent

Choi Yun-dong (from left), professor at Shin Ansan University; Song Dae-geun, executive director at Show Golf; and Jung Gu-young, professor at Dongwon University. Photo courtesy of Show Golf - Seoul Economic Daily Sports News from South KoreaChoi Yun-dong (from left), professor at Shin Ansan University; Song Dae-geun, executive director at Show Golf; and Jung Gu-young, professor at Dongwon University. Photo courtesy of Show Golf

Show Golf, an integrated golf platform operator, has signed a memorandum of understanding with Shin Ansan University and the Korean Society of Golf Studies to launch industry-academia cooperation aimed at training golf industry professionals and linking them to jobs.

The company said on Oct. 2 that it signed the agreement with the university and the academic society on Sept. 29. Under the deal, students who receive specialized training at the university will gain broader opportunities to experience actual industry workplaces and move into employment.

Show Golf will pursue a range of cooperative projects, including hiring new employees, matching job seekers with openings, providing hands-on work experience and running joint industry-academia programs. The focus is on building a foundation that connects the education and experience students accumulate to actual hiring. Show Golf, which operates driving ranges in Korea, the golf booking platform XGOLF and a golf resort business in Japan, plans to use its own business sites to help students experience various roles in the golf industry and apply their majors and skills to real work.

Using the agreement as a starting point, Show Golf will also widen exchanges with universities and training institutions. The company plans to maintain cooperative ties with Dongwon University and other schools that train talent in golf and sports, gradually expanding practical programs such as hiring of new employees, job placement support and field internships.

Choi Yoon-dong, head of the sports coaching department at Shin Ansan University, said the agreement “has created a practical foundation for connecting the university’s major curriculum with the golf industry workplace.” The department head added, “We will continue cooperation through job placement, field internships and talent development programs so that students can build field experience and extend their majors and skills into a variety of roles.”

Chung Koo-young, a professor at Dongwon University, said, “For the golf industry to keep developing, an industry-academia cooperation system that links universities’ specialized education with the needs of the industry is important.” The professor added, “Once cooperation with Show Golf takes concrete shape, it will give students a chance to experience various roles and workplaces in the golf industry and carry that expertise into their careers and employment.”