Honma Golf Club has long been loved as a symbol of premium golf clubs. In the background, there is a craftsmanship that has been passed down from Sakata, Yamagata Prefecture, Japan. Technology has constantly evolved from Persimon to carbon, metal, and digital design, but the standards of honma golf, which value human hands and sincerity, have not changed. We looked at the 60 years of Honma Golf, which has preserved the value of craftsmanship while accepting sophisticated technologies according to the times.
사진 확대 Beres 105S
Honma Golf’s craftsmanship rooted in Sakata
The production base of Honma Golf, located in Sakata, Yamagata Prefecture, Japan About 360 skilled craftsmen with 27 years of average experience work. clubbingIt takes about 100 people to complete the bag, and it’s completed in developmentIt takes about six months to get there. Automation and Digital Designers Golf Club Even now, as the center of manufacturing, Honma Golf is the core of the brand’s “artisan spirit.”This is why I put it forward as a heart.
In Honma Golf, artisans simply make products with their hands It doesn’t mean it. Cl, which began as an apprentice, gained long experience, and completedCan even determine how Lub feels and moves in the hands of golfers Honma Golf explains that you have to get to the stage where you arebe the standard of. Even if you design a club with the latest materials and technology, it’s the lastleaves a process for people to see, touch, and judge directly.
The way the Sakata plant is now manufactured is that human hands and cutting-edge technology They coexist. The wood development is designed by artisans to create a wooden figure that becomes the prototype of the head It starts with the sharpening yourself. The completed neck is a 3D scannerAfter it is converted into data, the center of gravity and the internal structure are completed through computer designDepends. The finished head is X-rayed and then re-artedgrind and paint with someone’s hand. Shafts precision carbon sheetsAfter cutting it to the point, it is wound several layers on an iron rod to form a shape. After that After heat treatment and mechanical polishing, the last finish is again human Complete it with your hands. The craftsman will check the clubs that have been assembled Check to see if it meets the criteria.
An official from Honma Golf said, “It’s not that the machine used expensive materials If you complete the product with the artisan’s eyes and hands It is the core manufacturing philosophy of Honma,” he explained. Technology is a technology that can be applied to human hands Rather than confront it, leave the machine to the machine for more precise areasIt is to complete the last difference with human experience.
This manufacturing philosophy was not created overnight. ChangThe Honma Yukihiro and Hiroo brothers were born in 1958 in Yoko, JapanI opened a golf practice range in Tsurumi-gu, Hamasurumi-gu, and on one side of the practice range The golfers’ clubs have begun to be repaired. 1962’s first trial hornIf you create the HONMA Golf Club production center the following year after the establishment of the HONMA Golf ClubHe jumped into full-scale manufacturing. In the early days, they cut down trees themselves The center was the hand technique of holding the shape of the head, but the club’s material was barLet’s get new materials and manufacturing technologies such as carbon and metal I got it. The craftsmanship of Honma Golf is new rather than sticking to the old wayIt led to the addition of human senses on top of Roone’s technology.
사진 확대 (From above) Honma Golf Sakata Factory, inspection of Takumi (artisan), and shaft manufacturing process
Easy and easy to swing, Beres
Its philosophy is embodied as the representative product of Honma GolfIt’s (BERES). Beres, who first appeared in 2005, is a golfer’s headDevelop product to feed, total head and shaft balanceIt started with the concept of designing S together. A developed togetherThe ARMRQ shaft also became an important axis for Beres.
A Honma Golf official called Beres “Stronger to the golfer.”It’s a club that doesn’t get it,” he explained. In the same condition every day It’s hard to swing, so it’s comfortable without too much forceDesigned to provide distance and tolerance with one swing It’s a club.
Beres 10, launched in 2026, continues this philosophy. Swing strengthRather than adding, the head is designed to compensate for the golfer’s mistakes. Reduce ball speed loss even in shots that are a little off-centerAll of them focused on easily securing ballistic and distance.
Berreth’s design doesn’t end at head. It’s the same oneMark Shaft also uses a comfortable swing to bring out head speed It’s in focus. It bends gently and quickly returns to its original positionOn the other hand, it is designed so that it does not distort more than necessary during the impact.
For this purpose, use carbon materials with increased strength and elasticity, and handleOn this side, fibers in various directions were overlapped to reduce shaking. Honma Golf makes the head and shaft together from the beginningcount as an important difference in Beres. The official said, “These days, most of the time Golfers separate heads and shafts depending on their speed or pitch “I choose to buy a customization club,” he said. “The head and shaft performance may be excellent, but in the first place, they have different philosophies and designs.”It’s also the process of forcibly fitting parts made of jeongBeres continued, “The head and the shaft are all for one purpose from the beginning Because it is co-planned, there is no sense of heterogeneity between parts, bending of shaft and no headThe center of the crab is perfectly synchronized. The taste and timing of the crab”You can fully feel the mooniness even in ready-made products,” he explained.
Rather than putting the performance of either the head or the shaft Setting one movement and putting the two parts together is the soul horseIt’s the total balance that P says.
There is also another variation of Beres in Korea. KIWAMI is a pillowA Korean-only mo developed to reflect the needs of Korean golfers based on resIt’s Dell. If regular Beres broadly considered global golfers, Kiwami would be It focused more on Korean golfers’ desire for increased distanceThis is the explanation of Honma Golf.
A Honma Golf official said, “Overall, it’s lightweight, easy to handle, and most of all.”De has a high-resistance design, so it can’t be used for official competitions, but it’s a long distance It’s specialized in performance,” he said.
Beres’ variations do not just stay in performance. BERES AIZU Introduced in 2021 Same Work as Sakata FactoryCharacteristics from traditional lacquerware of Tohoku regionIt’s a separate edition. Honma Golf cooperates with local iju artisansRed and gold, plum blossoms, and leaves of traditional lacquerwareWood and Iron Head bear the design of . a half marketYes, it was hot, too. Honma Golf will be available in the 2021-2022 fiscal year IZU’s successful global development was directly cited as the reason behind the 41.8% year-over-year increase in Beres product line salesI see.
사진 확대 Honma Beres Kiwami
Beres star to choose based on golfer’s swing style and shaft
The easiest way to distinguish Beres is to inscribe it on the headIt’s a true star. But the difference between three, four, and five stars is It’s not just about the number or price of decorations. in a star Accordingly, the carbon material and structure of the shaft, and the bending return Different movements, work and finish of the head, and the manufacturing processmake a difference in.
The three stars have a softer shaft and elasticity It focuses on using it to bring out head speed. The 4 star keeps the shaft at the end of the shaft moving, but it rainsIncreased stability by reducing errors, 5 stars higher, etcIt is designed to further suppress shaking during impact by using class carbon materials.
There is also a difference in appearance and production. According to Honma Golf, 4sTawa 5-star will be applied with more sophisticated work such as 24K gold5 stars have platinum details. during the production processSeodo 5 stars are experienced senior Takumi (master) from Sakata Plant Smell it and complete it.
That means 5 stars are the best choice for all golfersNot really. A representative of Honma Golf said, “Five stars buy better materialsIt’s true that it’s used, but it means better performance for golfers It’s difficult,” he explained. Expensive materials and sophisticated production are among the best It’s a star characteristic, but the actual club’s movements fit his swingWhether or not is another matter.
Swing speed is not very fast, swing the club gentlyIf you are a golfer who utilizes Pet’s elasticity, three stars will be more comfortable There is. On the other hand, if the swing speed is fast or the shaft in impact If you don’t prefer to move big, you’ll get more stable It is explained that four to five stars can fit better.
After all, Beres’ star is not just a performance ranking table. A star The higher the material and finish, the higher the material level, but in the actual choicemust consider both the swing of the golfer and the desired shaft movementC. Honma Golf shares several stars within a single beres That’s why I let it go.
사진 확대 Beres Eyju 
사진 확대 Honma Tour World
Honma Expanded to Beazle and Tour World
Beres is not all about honma golf. In 2013, the month of the tourIt was developed in earnest, and in 2015, BEZEALput on a show of. Tour World has more detailed manipulation and performance The golfer you want, Bizzle wants a more stable play more easily It was aimed at golfers.
A representative example of Tour World responding to the demands of tour playersIt’s Justin Rose. Rose, who was ranked No. 1 in the world at the time, is Second PGA Tour to use Hornma equipment after signing with Hornma GolfUh, won the Farmers Insurance Open. at that time, in a hundredSaka reflects Tour World 747 driver and Rose’s feedback11 Honma Clubs, including Prototype Iron and Wedge, made by othersThere was something in it.
Beres, Bizzle, and Tour World have different goal golfersC. Beres draws distance and tolerance from a comfortable swingIf you focus on, Bizzle makes stable shots more easilyHowever, Tour World is focused on manipulation and sophisticated performanceC. But looking at Head and Shaft as a club, buyThe criteria for designing the entire balance according to the golfers to be used are the same.
The 60 years of Honma Golf have been stuck to the old method No, it’s a person who embraces new materials and design technologiesIt is a history that has left a place where the hand of someone is needed. From SakataOn this fabrication philosophy is from the design of Beres’ head and shaftFrom Zl and Tour World to different products, in different wayslead to. Even if technology and products are different, it’s one armThe method of checking the saints to the end is a master who has been observed by Honma Golf It’s the spirit.