What Golfers Demand From a Great Golf Destination | @GolfChannel | 5 Club
Michael Keiser Jr. tells Gary Williams how expectations for golf destinations have evolved. Today’s golfers want adventure, inspiring scenery, multiple courses, easy access and exceptional hospitality—but they’ll still embrace a few rough edges when the golf is great and the experience feels authentic.
He also shares how a simple Rodeo Dunes detail—cowboy boots filled with range balls—can become part of the destination’s story.