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SUN DAY RED is Tiger Woods’ new company in partnership with Taylormade and reactions to it have been far from positive. So why is this new luxury golf brand failing to meet expectations and continues to operate in the shadows… so let’s take a look at the quick rise (and fall?) of Sun Day Red to Figure out how we got to where we are today.
31 Comments
Just looked at their website, their t-shirts are $50-$65 and polos are $115-$150 if they wanted to buy it they would’ve priced their stuff lower. Charging $45 a glove is a bit crazy
Idk bruh, that logo hoodie is all sold out.
The logo looks like my 4 year old designed it……. It's horrible.
Lol, i see sunday red EVERYWHERE at my club
For some reason I had decided that Sun Day Red was failing from the day that they announced the brand. I had no evidence to back it up, but it just didn't seem like it was going to work. I like high end golf apparel, but I don't like paying full price. So during black friday I was excited to buy some SDR on deep discounts since I decided that they were failing, but I found that not much was marked down at all. Pretty much everything that everyone wanted was still full price, and IMO that's a sign that a company is doing well.
Hmmmmm Go to the website everything is sold out, do your research would be best before making a video that can be fact checked
He’s charging no different from what supreme or any other sort of clothing brand charges for clothes•in this day and age• 115 bucks for a polo you’re gonna pay the same thing if you went to supreme or any other halfway exclusive clothing brand
And I thought the LA Dodgers had the worst logo in sports! LOL
Even Chinese and Japanese martial arts movies come up with better names: "Red Tiger" … "Crouching Tiger Hidden Dragon" … "Red Sun" … "Day of the Tiger" … "Black Pants on Sundae" … "Black and Red Don't Kill the Fellow" … I mean… It could be "Friday Any Color," 'cause he doesn't make the cut anymore! LOL
Looks like "Letegre"
Dumb name, dumber logo.
The logo is shitty. I immediately didn’t desire owning any after seeing the crap logo.
oooooh it's a tiger! It looks like washed up kelp on the beach.
PXG! Same concept. Make the profit margins extremely high because they can because of Tiger. Give it a few years, it will be big.
High quality? Its all plastic. Not enough cotton brands.
Failed? Lmfao!! It’s fire, every kid I see is wearing it now
This video will not age well. Brand takes time.
Ugly logo 😂 looks like old men with bad teeth, and Tiger is not relevant anymore.
I was all about Sunday Red until I saw the price point on the products. Especially when customers were already use to the Nike prices. Slight miscalculation on TaylorMades part.
Could've kept the logo and just called it Tigers version. TWTV
Can’t wait to see it Marshalls and TJ Maxx.
$50 for a ball marker doesn't help either.
Can’t speak for anyone else but everything I have from them is great and has made me buy more
This is one of the dumbest opinions I’ve ever heard. The product is going to be in the nicer golf shops starting in spring after the PGA Show and it WILL grow from there.
It hasn’t failed. I love my sweaters, but it’s not for everyone. It’s overpriced, but that’s the point.
STOP TALKING DOWN ABOUT YOUR BRAND OUTSIDE OF COURT WITHOUT LAWYERS IF YOU ARE UNSURE OF YOUR BRAND. FIND A BETTER MARKETING AND ADVERTISING COMPANY LEAVE ME ALONE. BYE
This saying the brand struggled but when it dropped the website sold out
Sun day red is going for the Scotty Cameron market. They don’t seem to be going for mass market appeal.
The exclusivity is the point of the brand and the quality matches the price
It's just more overpriced chinese made clothes. Its nothing special
I recently got back into golf after not playing or following the sport for the past 10 or so years. I had no idea that 1) Tiger came out with his own golf brand or 2) that Sun Day Red was Tiger's brand. I saw Sun Day Red ads on social medial but didn't realize it was Tiger's brand until I saw him wearing it and put 2 and 2 together. The stuff is very nice but just a bit too expensive, in my opinion. Honestly, I also think everything is just a bit too basic to justify the price. I went on their website looking to be wow'ed by something. Nothing stuck out except for the $50 ball markers. I'm sure the quality is great, but they sell 16 basic, solid-color or striped polos. C'mon. Also, the fact that they do not sell a red polo on their website is absolutely mind boggling to me.
I'll stick with Peter Millar for overpriced golf polos. They actually look decent off the course.