Adams Golf – which is still owned by TaylorMade – has announced a rebranding of the company, including a new logo, a new line of clubs and a new direct-to-consumer sales approach. Adams’ target market is the large number of new players who have taken up the game over the last three years, younger golfers (27 percent of new golfers are aged 18-34 in 2020) and golfers who have rediscovered the sport. Adams is not making boxed sets for these players or focusing on max-game-improvement clubs. Instead, the goal is to offer well-made equipment that has technologies, features and benefits found in higher-priced clubs but sell those clubs at a lower cost.
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Basically older Taylormade model from RBZ and stealth