Grant Horvat was invited to play in the PGA Tour’s Barracuda Championship — a dream opportunity for any golfer. But instead of accepting, he turned it down. Why? Because the PGA said he couldn’t film it.
In this video, I break down:
Why Grant said “No thanks” to the PGA
What Wesley Bryan had to say about the situation
Why I totally agree with Grant’s decision
What this means for the future of golf content creators
This isn’t just about one player — this is about the future of golf media. Let me know in the comments: Would you turn down the PGA if it meant no camera?
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You get the call. It’s a dream opportunity, a chance to play in a real PGA Tour event, the Barracuda Championship. For most golfers, this is it, the holy grail. But Grant Horvat said, “Thanks, but no thanks.” And honestly, I totally agree with him. Grant Horvat, one of the biggest rising stars in golf content, had a shot to play in a real deal PGA Tour event. He got a sponsor exemption to tee it up at the Barracuda Open. But there was one catch and it was a dealbreaker. The PJ tour gave Grant a sponsor’s exemption, a golden ticket to compete against some of the best in the world. But the moment he accepted, he would have had to shut off the very thing that got him there, his camera. The PGA Tour wouldn’t allow Grant to film anything on the course. Not a vlog, not a behindthescenes video, not even a selfie with his range bucket in the background. Why, you might ask? TV rights. And this is where Grant made a decision that deserves to be respected. He said, I quote, “If I can’t film it, I’m not doing it.” He built his entire brand, his career, and his audience by sharing his journey on camera. And the PJ tour basically said, “Hey, we want you to play, but you have to pretend your camera doesn’t exist anymore.” That’s like asking Mr. Beast to do a challenge without filming it. What’s the point? Grant then went on to post on his Instagram, “I’ve come this far documenting the journey, I’m not going to stop now, just to say I played in one event.” Even ex PGA Tour pro Wesley Bryant chimed in and he said, “What are we doing? This guy could bring in more eyeballs to the Barracuda than 90% of the field.” And he’s right. Grant Horvat showing up to this event with a camera is like free marketing for the tour that they didn’t even pay for. Brian even said the tour should make an exemption because this is exactly the type of thing that grows the game. The audience Grant has built is loyal, engaged, and and most importantly, young. Isn’t that what the PGA Tour needs and wants? And here’s why I 100% agree with Grant. He knows his audience. He knows his value. And he knows what matters to the people who got him here. Golf is evolving. The players aren’t just athletes out there. They’re content creators, influencers, entertainers, and it’s absolutely crazy to me that the PJ Tour can’t see that they’re going to keep losing the next generation of fans to YouTube Golf, Live Golf, and creators like Grant Horvette himself. What do you think about it? Did Grant make the right call? Would you turn down a PGA Tour event to stay true to your content? Let me know in the comments. Hit hit that like button if you respect the move and subscribe for more takes like this. Thanks for watching and until next time, I’m
1 Comment
Bruh definitely made the right call! Loyal to the soil