Behind the Design: G440 Hybrids

Mission: Deliver higher peak height and more stopping power with distance. Go behind the design of the G440 hybrids with Travis Milleman, PING Design Engineering Manager, to discover how we designed custom-tuned solutions for every player.

When we design hybrids, we really want to take 
a look at who are we designing them for. A two  hybrid consumer is much different than a seven
hybrid consumer. So, making sure we’re designing   custom-tuned solutions for a given consumer is paramount. When we set out to design the G440   hybrid, our mission was to deliver higher peak 
height and more stopping power; yet, still deliver   the same great distance that we already have. The 
technologies within the G440 hybrid family   that help achieve the higher peak height are:
Carbonfly Wrap, which saves mass from the crown, the Free Hosel design which saves mass from the 
high heel, and our face wrap design, which promotes   more total deflection and ball speed. While also 
simultaneously saving mass by thinning out the   face. The mass savings from these technologies are 
then reallocated low in the sole to promote the   low CG system. The spinsistent roll in the face also helps 
to promote more consistent launch conditions   for impacts high to low or mishits high to low on 
the face. The G440 hybrid would be offered in six   options; the 2, 3, 4 ,5, 6, and 7 hybrids. Looking 
at the different lofts of the G440 hybrid family, they are designed for a specific consumer in need.
The 2 hybrid is aimed at the better player with  a slight fade bias. The 3 and 4 are 
for the player who wants to hit a fairly straight   ball. The 5 hybrid is aimed at someone who needs 
a little bit of help turning the ball over. And the   6 and 7 are definitely geared towards the 
player needs help getting the ball in the air   with a draw. With the G440 hybrid family, golfers 
can expect versatile options to fit their game. They can also expect to see higher peak height,
leading to more stopping power to help hold greens.