Ron Price served three PGA Tour commissioners in 30 years as the COO
PGA Tour Chief Operating Officer Ron Price is retiring after more than three decades of having a front-row seat to the Tour’s growth.
Detroit’s annual PGA Tour event has a new name, rebranding as the Rocket Classic as it approaches its seventh year.
The tournament stop, featuring top-ranked golfers, used to be known as the Rocket Mortgage Classic. The name change was announced on Thursday and follows the title sponsor’s recent unveiling of a new identity under the refreshed Rocket brand earlier this year.
The updated branding and logo bring the company’s services together under the Rocket name, aiming to provide a streamlined and effective homeownership experience, according to a news release.
“We are proud to unveil the new brand for the Rocket Classic alongside Rocket’s refreshed visual identity,” said the president of Rocket Companies and the Rocket Giving Fund, Bill Emerson, in the release. “The Rocket Classic is more than a golf tournament — it’s a driving force for positive change in Detroit, advancing our ‘Changing the Course’ initiative to bridge the digital divide. This effort is a perfect reflection of Rocket’s mission to make a meaningful impact in the communities we serve.”
The Rocket Classic this year is scheduled for June 25-29 at Detroit Golf Club and will feature two-time champion Cam Davis.
“Since the tournament’s inception in 2019, the Rocket Classic has generated nearly $10 million to support local Detroit nonprofits, including nearly $6 million for its landmark ‘Changing the Course” initiative to end Detroit’s digital divide,” according to the announcement.
Tournament updates will be posted at the redesigned website, www.RocketClassic.com, while its social media presence remains consistent across platforms under @RocketClassic. Ticket information will become available in the spring.
