NBA ratings so far this season have not been great and everyone is trying to figure out why. From the world series, to the election, to the style of play everyone has been trying to figure out why people aren’t tuning in as much to watch the NBA. Today we discuss some of the potential causes, and why we ultimately think the NBA is losing viewers…

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42 Comments

  1. 14:30 legit. So many kids watching jimmy meet this one kid and still not play for them. And they don't have a camera on them to see a reaction 😅

  2. 25 minute video and still missed the point, It’s the gather step, let players take an extra step is a turnoff.

  3. The main issue in my opinion is the access to watch the games; there shouldn’t be more than 3 networks

  4. For me it’s lack of defense they give to many fouls for nothing, another thing is it’s to expensive to actually watch games live in arena or just watch it’s to many streaming platforms

  5. I was personally turned off from the NBA when they kept injecting political and social issues into it. I get enough of that in my real life and the news, I just wanted an escape and watch some hoop stars compete and I get lectured instead.

  6. I still think it has a lot more to do with how expensive and inaccessible it is to watch games with all the streaming services and blackouts than it does with the 3 pointers and basketball play itself

  7. The overall price in crease and even in Chicago where i live we have a greedy owner who pulls broadcasting rights from local channels just to spin it around and introduce a new streaming option to watch the Bulls for 29.99 a month, just a straight disrespect to loyal fans

  8. Most NBA fans were casuals to begin with. They didn’t give a fuck about the games, just the storylines and drama. NBA Twitter made that obvious for years with the amount of slow ass takes I saw. Plus people don’t have the attention span for a full game anymore cause of shorts and 5-10 min highlights

  9. First of all the NBA needs to be a February to August season, it should NEVER compete with the NFL or college football. Second, a shorter season. 64 games sounds good to me and cut the playoff field from 16 to 12, make the regular season more meaningful. Third- have a rhyme and a reason to the schedule. Have maybe 3 game series where you split home and away, winning a series will get you an extra point besides the games you won. Ex a 2-1 series win will get you 3 points to their 1 and 3-0 series sweep will get you 4 points. The entire regular season should be set up like this. Fourth- eliminate rule changes that hamstring defensive play, move the 3 point line to a uniform 30 feet from the basket, allow hand checking, call traveling and quit calling fouls on defensive guys simply because the offensive guy runs into them. I’m tired of defenders having their hands up and offensive guys going down the lane unchallenged. I like the idea of instead of giving offensive guys two foul shots, let them take one shot and keep possession of the ball instead. Fifth- end load management. Sixth- make the NBA a weekend event, have the games Wednesday, Saturday, Sunday. Lots of back to backs but guys get plenty of rest during the week. I loved the NBA from the late 80s to mid 2000s. They need to fix it

  10. My stance on solving the three pointer is to increase the value of both shots by one point (and readjust the overall score to the classic when talking records.) readjusting the value of points would effect the numbers that make three pointers so valuable as the likeliness of scoring doesn’t change but the ratio of at and beyond the arc becomes 4:3 and slows down the breakaway by a bit.

  11. It's so often a combo of elements. Party it's the best 3 players in the league are not from the USA, partly its home court advantage just isn't that important any more resulting in the reg season becoming even less important

  12. Anyone that thinks this kinda drop-off happens because of changes to the game is off their rocker. It's just a bunch of core fans using it as an opportunity to gripe about the things they don't like about the game. Ofc it's the product. Most people don't care about the actual game, they just wanna watch their team win and have a good time, and the NBA is doing their damn best to get in the way of that.

  13. Also the fans are big reason for the demise. Basketball fans hate basketball so much they always call someone “mid” if it’s not KD, Steph, LeBron then no one will watch your team. Back in the day people watched the team not JUST the player, players also stayed one on team for the most part but with them always moving people are a fan of the player and not the team.

  14. They’ll shake shit up once they stop shooting too many threes, play actual defense, and set up a new playoff format

  15. In my opinion, regular season NBA basketball is just boring. Teams are barely trying and just chucking threes. As a European, i am so happy to have the euroleague, the games are so much more fun

  16. I feel like the load management thing, might just be a American problem. I'm from the UK and my primary sport in the PL. I think in football every game is important to winning trophies (since you have a league and also cups) so if a player is resting, you know it is to help the team. The issue is the playoff system (which I love in basketball) as it makes a random regular season game near pointless for the stars on good teams, which makes it feel like the players just CBA. I personally don't have an issue with load management, but I wouldn't be buuying an NBA ticket assuming it is a guarantee all the stars will play (it would be a bummer tho)

  17. I think a lot of it is the optics for casual fans for all the things you mentioned are not great. I agree that defense isnt a big problem, but the existence of James Harden defensive "highlights" is gonna be what a lot of casual fans key in on when you only watch a handful of games a season

  18. How the hell isn’t refs part of the equation? These refs throw all stars out of the game with 2 techs before halftime. I have stopped watching MANY game due to bad referees + the same and repetitive comercial after all calls

  19. I believe Adam Silver is just truly terrible at his job. Silver has yet to implement any policy or rule that improved the game and that anyone gave a damn about. The players laughed in his face when he called for a more competitive all-star game, and he did nothing about it. He might grumble about load management, but there are no consequences and nothing changes. I can't name another sport in which healthy players sit out ever, much less frequently. Working when you don't really feel like it is part of life and it had always been part of sports (and many of the most legendary performances in history happened when guys weren't 100% but gutted it out any way). Fans sour quickly when they just worked a 12 hour shift with a cold and a bad back and then a guy making 30 mil is skipping work because his pinky toe hurts. Silver attempted a few anti-flop initiatives, and none have lasted longer than a couple weeks. The closest the league has come to addressing the 3 point problem is occasionally pondering a 4 point line, which is likely the worst thing they can do. Bad leadership, no repercussions for poor behavior, and players who will take full advantage of all of it.

  20. When Steph curry came to the league nobody cared so this is a lie and you a white dude trying to explain basketball is cringe worthy smh

  21. I can only speak for myself but I do think there are two big reasons that affect why viewership has been down. Those being a lack of true rivalries with teams and a lack of a true dominant face of the league/ too much parity. To the first point, I think we all know just how much rivalries fuel fan engagement, you can just look at other sports like the NFL, MLB, NHL where you have true rivalries where the teams have real historied beef that continues on to this day. When you look at the NBA, sure you have your teams that historically have had great rivalries in the past, but there really are no true rivalries in the NBA today that make you say "I have to watch this game". To the second point, with there being so much parity in the NBA now, it had led to a lack of having a singular player being the true face of the league that has been able to dominate the competition and lead their team to multiple championships over a stretch of time. Having that one player that is able to will their team to dominate the opposition influences viewership greatly, either for fans of said player and team that want to see them succeed, or for fans of opposing teams that want those player and teams to fail, i.e Kobe, Jordan, Curry, Bron, etc.

    Edit: Something else that came to mind thats not as major but I can definitely see being a factor, and it goes hand in hand with the point about 3 point shooting and each team being essentially the same, is that the day of having specialists on your team is essentially gone. The game used to be really fun to watch when you had certain specialists on teams, like your defensive specialists, your 3 point specialists that specifically took those shots instead of everyone just chucking 3s, your midrange specialists. Now, just like with the 3 point shooting, everybody just plays the same brand of basketball so nobody really stands out anymore.

  22. I just don't care for watching a whole quarter of both teams just jacking 3's. The shit is annoying and not fun to watch. And these mfs wanna shoot more 3's? Yea I'll pass. See you in the playoffs real talk.

  23. I’m gonna be that Kobe fan but I really really hate when people skip over Kobe and even to a lesser extent Shaq. The league didn’t go from Magic/Bird to MJ to Bron. Kobe was right there, and him and Bron both (Kobe was definitely the big brother of that until 2011) became global megastars. Just saying if KD can be brought up in a discussion of transcendent stars then Kobe HAS to be included lol.

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