In 2022, the Nedbank Golf Challenge celebrated 40 years of the tournament. We collaborated with Nedbank and Sun International in creating new experiences to be enjoyed by all who attended the tournament at the Gary Player Country Club in Sun City.
Ever since it teed off in 1981 the nedbank golf challenge has distinguished itself as a gathering of golf’s greatest it has captivated generations of golf fans and enthralled golf enthusiasts around the world ever since I can remember as a youngster you know on TV this was the biggest and
Still to today is the biggest golf tournament in South Africa and on the African continent appropriately dads Africa’s major [Applause] NGC is probably the biggest tournament in the country to be honest there’s so much fanfare there’s so much passion around it there’s so much interest it’s a legendary golf
Tournament that’s been around forever well it all started with Mr salkers that he had an unbelievable Vision not only to build a resort like this in the middle of nowhere at that time being in partnership with Mr Gary Player designing the Gary Blair Country Club it was then decided that we wanted a
Tournament that is televised throughout the whole world and you know putting up a million dollars as price fund was a huge attraction for us as netbank we’ve been very fortunate to have been involved with this event since day one as a corporate Hospitality partner thankfully our leaders and
Executives at the time saw the vision and bought into it to support This Magnificent golf tournament we’ve been title sponsors of the nedbank golf challenge since 1996 and I thought to this day really proud to be associated with this event nedbank has been with us for many many
Years and again without them without nedbank without Sun International this tournament is not possible it’s an incredible team effort to bring this tournament to light and we plan years in advance you know we’re neighbors golf challenge finishes this year from December really starting to plan for for the next year
And there’s multiple teams that come together and we have one goal in in mind and that is to produce a world-class event For two years we’ve looked forward to this the return of the nedbank golf Challenge and sharing in a legacy of major milestones for Africa’s major the netbank golf challenge is arguably one of South Africa’s most iconic hospitality and sporting events a lot of people don’t know this but the global
Broadcast reaches 540 million households globally and it’s been deeply missed you’ve felt the void from the nedbank golf challenge not being around the last couple years because of the pandemic and I can’t wait to see what happens this year it’s it’s an arena that’s brought some of the best people the the
Best golfers champions from around the world that have wanted to play here any golfer you can kind of think of that has that legendary status has played NGC Celebrating its 40th anniversary this year and I don’t want to give my age away but we’re Nick price won it in the early 90s is sort of my first recollection of of this particular tournament the biggest highlight for me was in 1998 when Tiger Woods came to play the tournament
For the very first time and he was in a playoff with Nick price and unfortunately he lost I think of 2019 Tommy Fleetwood being the last winner here and how much of a great round he had Lee Westwood before that one of the biggest Legends of the game Brandon grace before that South
African um absolutely putting on a stellar performance and a packed um you know Arena as well and it’s just it’s amazing how people make this their mission to make sure that they come to Sun City it definitely is a is a time as a golfer that you don’t want to that you don’t
Want to miss it’s part of our netbank golf’s greatest partner campaign we’ve gone with the approach not to just necessarily look back at the 40 years that’s been but look ahead you know what is the next 40 years pose for us so the midst of this allows us to you
Know engage with golf fans in new ways and new formats to innovate to explore to try and test new Concepts with golf fans whether it be specific content pieces made available in the metaverse of cool activations to especially attract to youth which of course is the future of our netbank golf challenge
40 years is is relatively young and hopefully we built something that it goes strength to strength and no doubt the relationship between Sun International Sun City and nedbank will be many many more years to come for 40 years this tournament has brought us all together as players Partners fans
Sponsors and organizers around the beautiful game of golf and we can’t wait to see where we go next
