Putting Precision without Pretension. Vice Golf is bringing Zero Twist face-stable putter technology to everyday golfers for under $240
This is an advertisement feature in association with Vice Golf.
Vice Golf is a direct-to-consumer (DTC) golf brand, founded in 2012. The German company began life manufacturing golf balls before branching out into hardware in 2024.
Since turning their attention to golf clubs, Vice Golf have cemented themselves as one of the leading golf brands alongside those you see played on Tour, but without the staggering price tags.
Vice Golf offer affordable equipment that rivals the best golf balls, the best golf irons, the best putters, etc, in the game.
One category specifically has had seemingly the entire golf population hooked over the past 12 to 24 months, and that is zero-torque putters. Vice Golf are throwing their name into the mix to compete with the best zero-torque putters, but following suit with Scotty Cameron, offering low-torque models where the ‘ZT’ in the model names stands for ‘Zero Twist’ as opposed to zero-torque.
Vice Golf aren’t labelling them as zero-torque putters – in the same way Scotty Cameron aren’t – because they understand that some rotation throughout the putting stroke is still likely for most golfers, but both the mallet and blade models are extremely stable.
Much like zero-torque, Zero Twist (ZT) aligns the shaft axis through the putter head’s true centre of mass, so the face naturally resists unwanted rotation through the stroke. The result is a squarer face at impact, cleaner start lines, and real-world forgiveness on mishits.
For most golfers, zero-torque and low-torque putters are very enticing because of the interest surrounding them, but the price point can often be a major deterrent.
Well… Vice Golf have found the solution!
Leading names in the zero-torque and low-torque putter market charge anywhere from $500 up to $1000+ for one club, and if you’re happy paying that, you are going to receive a great product. But for most golfers, that price is just unrealistic to pay.
With Vice Golf, you can own a ZT putter for under $240!
Don’t worry, there is no compromise on quality and performance. Each of the three new models (including the traditional blade) features a 100% steel construction and premium face milling.
Vice Golf Putters
Timeless, classic blade
Price: $189.00 / £169.99
The VGP03 is a premium all-steel blade putter built for golfers who love a natural toe-flow, arcing stroke.
It features a timeless silhouette with a slightly larger face for added forgiveness, clean two-axis alignment aids, and premium face milling for responsive feedback.
No gimmicks – just a blade that looks right, aims clean, and feels premium. For golfers who want classic looks and natural face rotation, all for under $200.
Zero twist blade
Price: $199.00 / £179.99
The VGP03 ZT brings ZT face stability to a putter that still looks like a classic blade. Vice’s ZT geometry aligns the shaft axis through the head’s true centre of mass, so the face naturally resists rotation and stays square through impact.
Clean start lines, real-world forgiveness, traditional looks – without the spaceship design or $500+ price tag that defines most face-stable putters. Modern performance, classic shape, under $200.
High stability mallet
Price: $239.00 / £209.99
The VGP04 ZT is Vice Golf’s maximum-stability putter: an all-steel mallet with Zero Twist geometry and wing weighting designed to hold the line on slight mishits.
Clear T-alignment features inspire confidence at address, while the face-stable design delivers a square face at impact and consistent start lines. Premium mallet performance – without the polarising looks or $600+ price tag. The most forgiving putter in the Vice lineup, under $240.