The 2026 season may still be young, but it’s already proving to be a big year for Wilson.
A brand that has long been underrated and perhaps even under-appreciated for its impact on the equipment space over the last four decades, Wilson now occupies an enviable spot as a maker of beautifully crafted, affordable clubs that deliver true tour level performance, often at a more affordable price point.
And with a trio of key new launches that put Wilson’s range firmly in league with the finest equipment manufacturers in the world, 2026 looks all but certain to be the brand’s biggest year yet.
Wilson’s new Staff Model iron line up for 2026. Courtesy Wilson
Wilson’s irons take a leap
Wilson has expanded its range of Staff model irons to three distinct models for the first time, giving better players a range of truly premium iron options that look as good as they feel – all without the exorbitant price tag.
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Wilson’s Staff Model Blade and CB irons are already highly regarded clubs and have been for a long time, having flown under the radar while offering a pure and true forged iron option for players on a stricter budget.
Both have received updates for 2026, and are joined by a new hollow-body model called the Staff Model XB, shaped into a larger profile to provide something more akin to a players’ distance option (Wilson calls it ‘Players Performance’) for players who want a premium look and feel with added forgiveness.
All three irons boast a buttery soft feel thanks to their 8620 stainless steel forged construction, however the Staff Model XB is where most of Wilson’s new tech resides. It uses an internal urethane insert to dampen vibrations and provide a pure sensation both on centre strikes and less optimal shots. Engineered rib supports, a parabolic mass pad, and cleverly-hidden tungsten weights also add MOI and speed across the face.
The XB joins the remodeled Blade and CB irons for 2026, both of which have been remodeled for a cleaner, purer look with a redistributed mass profile for optimal ball-striking.
Courtesy Wilson
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10K forgiveness arrives at Wilson HQ
Joining the Staff Model Irons is what might be the brand’s biggest statement of intent yet in the driver space.
Called the DYNAPWR Max+, the new driver builds on the formula of last year’s DYNAPWR Max driver, cranking up the MOI figure even further by way of a new face construction and an adjustable rear weight.
The Max+ isn’t a rework, then, but a subtle tweak of the Max aimed at unlocking even more performance and forgiveness. It has a lower crown, while PKR-360 face design, which was developed with AI to deliver golfers the biggest sweet spot possible, has been refined and lightened, allowing Wilson’s engineers to push weight further towards the perimeter and rear of the club.
The result is the most forgiving driver in Wilson’s history, and the first to crack the near-mythical 10K MOI figure brands have spent the last few years striving to hit.
Courtesy Wilson
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The Staff Model balls aim for new heights and speeds
Wilson’s commitment to pushing the boundaries of performance extends to its ball philosophy, and it has delivered this year in spades with what it calls the fastest pair of urethane balls on the market.
Wilson has made moves to make the two models even more distinct than one another for the 2026 season. The lower-launching standard Staff Model has lower long-game spin and a softer feel, while providing plenty of control in the short game thanks to its thin cast urethane cover. The Staff Model X delivers all of the traits we’ve come to expect from a firmer, higher-launching tour ball over the years, delivering more spin in the short game while maximising ball speeds.
Wilson listened to player and staff feedback and made the new Staff Model X softer in both feel at impact and sound, mostly through the use of a smaller core and a softer fatty-acid modified terpolymer inner mantle layer.
Both use a new V-COR core material which magnifies energy and generates maximum velocity off the club face, and according to Wilson’s new internal testing both are among the fastest, if not the fastest balls in their respective classes.
You can shop the full range of new Wilson releases now at Wilson’s website.
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