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did you have a shoe company that you wanted to go with that was aidas Michael didn’t even want to be at Nike and my mother said you’re going to go listen you may not like it but you going to go listen going to that meeting not wanting to be there and father say you got to be a fool but not taking this deal this is the best deal back then the best guy might have gotten like $100,000 or so and he got probably $250 it was like will you pay him what a young rookie that’s done nothing you must be out of your mind when I negotiated the Nike deal I said to him you’re a small company and if you want Michael Jordan he’s got to have his own shoe line and obviously Michael played in the air that’s how I kind got it we’re going to call it Air Jordan and Jordan that’s got a pretty good ring to Nike’s expectation when we signed the deal they hoped to sell $3 million worth of Air Jordans in year one we sold 126 m

39 Comments

  1. Scam and manipulation of people, a shoe that cost 3$ to make just on a name. And it change everything and commercials for hundreds billions of dollars was born … And buyers had to pay 100$ for a 3$ product. That how greed works, sell cheap things for a lot of money. And almost all production moved to Asia so even more money could be sucker out from people on standard mass produced products ..

  2. And not only that…but, all the youth and, I mean "Everywhere" from now on, has been waiting for the newest releases of his shoes…every year since! Absolutely Phenomenal!!

  3. A young rookie that's done nothing lmao.
    MJ led the 84 Olympic team to an 8gme to zero pasteing of the best NBA players on the summer tour

  4. Momma knows bestโ€ผ๏ธโ€ผ๏ธโ€ผ๏ธโœŠ๐Ÿผ๐ŸŒ๐Ÿปโ€โ™€๏ธ I hope he has been taking real good care of her..

  5. Mr. Phil Knight made a great business decision cause Jordan's are still selling ๐Ÿ’ฐ ๐Ÿค‘ ๐Ÿ’ธ ๐Ÿ’ฒ

  6. Behind the scenes the NBA did more marketing for Michael Jordan than any other NBA player and it was a partnership made in heaven for all.

  7. Its amazing how they all distort history. They say he signed the deal as a rookie his rookie year was '84 …..Air Jordan's didnt come out til '86.

  8. And then Jordan turned around and tried to act like it was all his idea and fucked everyone out of the money they deserved.

  9. I love his sneaker's but the way he treats us.I don't like his attitude his ways of thinking,I don't like the person that he became..

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