The Hidden Secret to a Perfect Golf Swing – Focus on This!

Most golfers make the same mistake in their golf swing – they aim at the flag instead of the ball. The Target Is the Ball!

In this lesson, Bob shows how changing your aim can instantly improve your drives, increase distance, and create more consistent accuracy with every shot. Whether you’re working on your driver, irons, or short game, learning to keep your focus through impact will help you strike the ball more solidly and hit straighter shots.

Many golfers obsess over keeping their head perfectly still, but that’s not the key. You can have movement – as long as your eyes stay on the ball.

✅ Practice Tip:
After you strike the ball, count to three before rotating your head. This simple drill trains your eyes and head to stay connected through impact.

Bob learned this lesson the hard way while chasing his record of shooting his age or lower – both right-handed and left-handed. Learning to play left-handed forced him to re-learn the fundamentals, and the greatest takeaway was this:

“Do your best with your current swing – but always keep your eyes on the ball through impact.”

The target is the ball. Target isn’t 150 yards out there in a flag. The target isn’t the fairway. Every golfer forgets that the target is the ball. If you have a fork and you’re eating spaghetti, you don’t sit there and worry about how your chin is cocked to the right, so forth, dominant eye, and you’d stick it in that eye, wouldn’t you? If I tell you to hit that Coke bottle, what would you do? You wouldn’t go, I got to get my left foot forward. Got to get back here. Get my head back and everything. Go. No. If I tell you to hit that, you’d walk up there. Sure. That’s a golf swing. Just take it back and hit it. How do you do it? You watch the ball. Pay attention. Here’s what I’m going to show you. It does not make any difference if you take the club head back outside or if you take it inside or if you lead with the hips or whatever you do. Watch. Okay, let’s say I’m going to take it back. Uh I’m going to take it outside and I’m going to whirl it around and go over here and then I’m going to come inside and then I’m going to hit the ball. That was absolutely as good a drive as I could hit straight with a little draw. So this time we’re going to start uh let’s say we go inside inside. Whirl it around, look up and everything, but at the end you watch the ball. Don’t worry about people say, “Oh, don’t move your head.” It’s not your head. It’s these eyeballs that are watching the ball. So, you can even move your head a little bit, but boy, keep your eye on those dimples in the back of the ball and hit it. It’s knowing your target. It’s not 150 yards to the flag on the right side of the green. It’s lining up properly and hitting a ball clear, clean, and crisp and watching it all the time. Just boom. I’ve got one more tip for you and maybe one of the most touching stories that you’d ever have. But meanwhile, please subscribe. Stay with us. The target is the ball. I learned that the hard way. Maybe the most embarrassing moment I’ve had. As you know, I hold seven world records. I had never failed until I decided that uh I was gonna shoot my age left-handed and right-handed and live stream it right. I was horrible. I had just started hitting left-handed. I’d had a problem in my neck. My chiropractor said, “Well, maybe I’ll hit left-handed a little bit.” So, I started having balls left-handed and everything. Not hitting it very good, but I had such misplaced confidence. I was hitting it now and then I decided I’d go out and shoot my age. and uh disaster. And ever since then, left-handed, man, do I focus just on the golf ball. I watch it carefully and I hit a dimple on the back of the ball and follow through and I’m still here. So, I’ve been able since then, actually, when I did the uh 200 holes to raise money for FOs of Honor, which helps the children of our fallen heroes, 100 holes right-handed, 100 holes left-handed. I shot my age nine times. Five times right-handed, four times left-handed. Didn’t hit it beautiful left-handed, but I didn’t miss a shot. I just kept moving it forward with that focus on the ball. Focus on the ball. I hear guys on the range teaching their wives or maybe their 12-year-old son and they’ll keep saying, “Keep your head down. Keep your head down. Keep your head down.” Well, they’re right in this regard that most problems come because at impact, just before impact, everybody wants to know where the ball went. So, their head is like this. In impact, they go, “Keep your eye on the ball.” Doesn’t make any difference where your head is. if it’s down, if it’s up. Some golfers just look barely down their nose. Doesn’t make any difference. But this is what makes the difference. This watching of the ball, you hit it and you count 1,001 1,002 1,003 and then you rotate your head and follow the ball. This is how you know the ball is the target. Can you do this? Hit the ball and count to a,0003. 1,001 100 1,002 1,003. Rotate the head. And it was a good golf shot. You want to go, oh, I hit a good shot. No, let’s do it again. And please, please, I I learned this from MacGrady. I talk about Mac Orady and Sam Sneed a lot because, well, they’re they’re two of the best of all time. One more time, please. Please do this. The target’s the ball. Remember that. Okay, I’m going to hit you. Ball 100, 101 100 1,002 1,003. Rotate the head. And that’s how you do it. Let’s give a shout out to Ancala Country Club. I sure appreciate their courtesy and allowing us to film all these episodes of absolutely amazing golf with the Iron Man. Nobody ever swung at a golf ball better than Sam Sneed. Nobody ever held their head more steady than Sam Sneeed. But he had an accident, car accident on his way to the Masters, eventually lost the sight in his eye. And Sam Sneeed, the greatest swinger of a golf club ever, suddenly could not play barely bogey golf. Why? Sam Sneeed had no depth perception, especially on shorter shots. He had chunk chip and pitch shots thin and over the green just like a 19 handicapper. It was sad to see. And I talked with him about you. How do you bring it up to Sam Sneed about, “Well, Sam, I’m sorry you can’t play golf anymore. Uh, he could still swing the club.” so beautifully. T-balls weren’t really bad because they were teed up and you can catch them a little toward the toe, a little toward the heel, and still get a great shot. It’s still impressive. But he says, you know, Bob, it just kills me. And I thought, well, it’s your pride of Sam Sneed and everything that hit bad shots in front of the public. No, that wasn’t it. You know what it was? He could no longer beat his buddies. Samne said, “I I always play for money. I always play for money. He said, I’d just assume go out in the woods and count the squirrels, then just go out and play and not be doing it for money. And so he lost his ability to to beat his buddies. And that really hurts. All because he didn’t have the gift that you have, I hope. And that’s two good eyes to watch the ball. Just remember, you have two good eyes. Watch the ball. The ball is the target. Not the flag out there at 150 yards. Not a 90 yard wedge. It’s the ball. The ball is the target.