Hillier Hopkins, a leading provider of specialist accounting and advisory services to the golf sector, has announced the launch of its newly revamped Golf Club Survey for 2025/26.
Building on years of industry insight, the updated survey is more succinct, making it easier than ever for golf clubs to participate while delivering powerful benchmarking data.
Since its inception, the Hillier Hopkins Golf Club Survey has been a trusted tool for clubs across the UK, providing comparative insights on performance, operational efficiency, and financial health. It has become the largest and longest running survey of its kind in the industry. Over time, participant feedback highlighted the need for a more streamlined approach — one that reduces time commitment without compromising the depth and value of the results.
“The feedback from our members was clear,” said Sam Hodson, Principal at Hillier Hopkins. “Clubs wanted a survey that was quicker to complete but still provided the robust benchmarking data they rely on to make strategic decisions. Our new survey does exactly that — offering concise questions while maintaining the quality of insight that helps clubs measure themselves against peers and identify opportunities for growth.”
The Hillier Hopkins Golf Club Survey allows participants to:
Benchmark performance against other clubs of similar size and profile.
Identify areas of operational strength and opportunities for improvement.
Make informed strategic and financial decisions based on real industry data.
New this year, the survey report will include powerful industry ratios, enabling clubs to benchmark their operations with greater precision and make more informed strategic decisions.
The survey is open to all private and owner operated golf facilities in the UK. All participants receive a free copy of the resulting report once published, which is extremely valuable for golf clubs for benchmarking, providing information to the board and making strategic decisions. Participation is quick, straightforward, and offers clubs a chance to see how they stack up against peers in their region and beyond.
To take part in the 2025/26 Golf Club Survey, click here.
