Scottsdale, Ariz. (August 13, 2025) – The Westin Kierland Golf Club in Scottsdale, Ariz. welcomes world-renowned golf coaching company VISION54 to its award-winning facility. Effective August 1, VISION54 will operate its signature golf coaching programs out of The Westin Kierland Golf Club, bringing its acclaimed methods for developing the non-technical skills of the game to one of Arizona’s most celebrated golf destinations.
Founded by coaches Pia Nilsson and Lynn Marriott, VISION54 is recognized globally for its innovative and holistic approach to performance coaching, empowering golfers of all levels to play with freedom, confidence, and intention. The company’s flagship offerings are now available at Kierland, including the 3-Day Golf School and the popular 54Play sessions which feature on-course coaching over six holes with guided warm-up and debrief.
“We are thrilled to begin this exciting new chapter at The Westin Kierland Golf Club,” said Pia Nilsson and Lynn Marriott, co-founders of VISION54. “With its exceptional courses, central Scottsdale location, outstanding service, and inspiring atmosphere, Kierland is the ideal home base for creating unforgettable learning experiences for our students.”
The exciting VISION54 collaboration builds on Kierland’s growing reputation as a hub for excellence in golf instruction as PGA Professional and Director of Instruction Lindy Labauve will continue to provide group and private instruction. Recently the club earned the prestigious Distinguished Golf Destination designation by BoardRoom Magazine in partnership with Forbes Travel Guide, joining an elite group of premier golf properties worldwide.
“Welcoming VISION54 to Kierland is a tremendous honor,” said Nancy Dickens, Director of Golf at The Westin Kierland Golf Club. “Their creative approach perfectly complements our commitment to innovation, excellence, and elevating the guest experience.”
Initially, VISION54 will continue offering its full lineup of 1- to 3-day programs and shorter coaching sessions. The team plans to explore new offerings in the future based on student needs and opportunities presented by the Kierland setting.
“VISION54’s innovative and creative programming blends well with the culture of Kierland and Troon. The on-course coaching offered by VISION54 is truly unique in the modern era of golf instruction,” said Troon Global Director of Education and Coaching Tim Mahoney.
For more information on VISION54 or The Westin Kierland Golf Club, visit www.KierlandGolf.com.
About VISION54
VISION54 is a leading golf performance company based on the belief that a player’s “human skills” are as critical to success as swing mechanics. With a proven track record coaching players on the LPGA and PGA Tours, VISION54’s groundbreaking approach has helped thousands of golfers unlock their true potential through immersive, non-technical training experiences. Visit www.vision54.com for more information.
About The Westin Kierland Golf Club
Located in the heart of Scottsdale, The Westin Kierland Golf Club offers a world-class golf experience across three unique nine-hole courses. Recognized for exceptional service and amenities, the club is a proud member of the Troon family of managed properties and continues to be a destination for golf innovation and excellence.
About The Westin Kierland Resort & Spa
Set on 250 acres in North Scottsdale, The Westin Kierland Resort & Spa provides contemporary amenities and design paired with an ever-changing collection of distinctive experiences that brings to life the “Essence of Arizona.” A revitalizing desert oasis, the property features multiple dining venues serving an eclectic mix of the area’s finest flavors: Agave, The Arizona Spa, a full-service rejuvenating destination showcasing rare, desert-inspired treatments and traditional therapies; and The Westin Kierland Golf Club, providing the area’s most innovative golf program with manicured conditions across 27 holes and is ranked as one of the Best Courses You Can Play in Arizona by Golfweek. Complementing the Resort’s premier amenities, the award-winning FUN program offers a bevy of rotating Arizona excursions and on-property activities, including the property’s Adventure Water Park that is home to a 110-foot-long waterslide, 900-foot lazy river and the Kierland FlowRider board-sport simulator. A leading destination for meetings and events located steps from premier shopping and dining, the Resort boasts more than 200,000 square feet of well-appointed indoor and outdoor space and features the renowned portfolio of signature Westin wellness offerings. www.kierlandresort.com
About Troon
Headquartered in Scottsdale, Ariz., Troon is the world’s largest golf and golf-related hospitality management company providing services at 940-plus locations in 45-plus states and 40-plus countries, including operational responsibility for 575-plus 18-hole equivalent golf courses. In addition to golf, Troon specializes in homeowner association management, private residence clubs, estate management and associated hospitality venues. Troon’s award-winning food and beverage division operates and manages 600-plus food and beverage operations located at golf resorts, private clubs, daily fee golf courses and recreational facilities. Troon’s family of brands includes Troon Golf, Troon Privé, Troon International, Indigo Sports, CADDIEMASTER, ClubUp, Cliff Drysdale Tennis, True Club Solutions, RealFood Hospitality, Strategy and Design, ICON Management and Eventive Sports. For additional news and information, visit www.Troon.com.
Media Contact:
Rob Myers
Troon
480.477.0506
rmyers@troon.com
